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754 F.Supp.3d 933
N.D. Cal.
2024
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Background

  • Plaintiff Taylor Smith brought a putative class action alleging privacy violations against YETI Coolers, LLC, related to its use of Adyen, a third-party payment processor, on www.yeti.com.
  • Plaintiff claims Adyen intercepts and stores consumers’ personal and financial information during online purchases, using it for fraud prevention services marketed to other merchants without customer consent.
  • The lawsuit asserts violations of the California Invasion of Privacy Act (CIPA) §§ 631(a) and 632, and invasion of privacy under the California Constitution.
  • The operative complaint was met by YETI’s motion to dismiss under Rule 12(b)(6), arguing, among other things, insufficient pleading of knowing facilitation or intent.
  • The Court granted the motion to dismiss all claims, but with leave to amend, citing deficiencies in the allegations regarding YETI’s knowledge or intent.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Liability under § 631(a) (wiretapping: aiding/abetting) YETI aided Adyen’s illegal interception by integrating Adyen No plausible facts that YETI knew or intended Adyen’s misuse Dismissed; insufficient facts showing YETI’s knowledge/intent
Derivative liability under § 632 (confidential recording) YETI is liable because it facilitated Adyen's recording without consent Communications not confidential or consent was given Dismissed; not enough showing of YETI’s knowledge/assistance
Invasion of privacy under CA Constitution Sensitive PII/financial data misuse meets the constitutional standard Data sharing for payments is routine, not egregious conduct Dismissed; no facts showing sufficiently serious intrusion
Effective consent via website terms Terms/policy not enforceable; no clear mutual assent Website provided sufficient notice, so consent is inferred Dismissed; no enforceable clickwrap/browsewrap agreement

Key Cases Cited

  • Ashcroft v. Iqbal, 556 U.S. 662 (pleading standard for plausibility in federal court)
  • Bell Atl. Corp. v. Twombly, 550 U.S. 544 (plausibility standard under Rule 12(b)(6))
  • Flanagan v. Flanagan, 41 P.3d 575 (CA S.Ct.) (objective reasonableness standard for confidential communications)
  • Hill v. Nat’l Collegiate Athletic Ass’n, 26 Cal. Rptr. 2d 834 (invasion of privacy claim elements under CA Constitution)
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Case Details

Case Name: Smith v. Yeti Coolers, LLC
Court Name: District Court, N.D. California
Date Published: Oct 21, 2024
Citations: 754 F.Supp.3d 933; 3:24-cv-01703
Docket Number: 3:24-cv-01703
Court Abbreviation: N.D. Cal.
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    Smith v. Yeti Coolers, LLC, 754 F.Supp.3d 933