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314 F. Supp. 3d 477
W.D.N.Y.
2018
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Background

  • Plaintiff Chuck Rush, proceeding pro se, owns a registered federal trademark "Crash-A-Rama" and has run events at Holland International Speedway for ~18 years.
  • New owners/operators (Hillside Buffalo, LLC and JM Motorsports) advertised a one-time event as "Crash-O-Rama" at the same venue for June 16, 2018; tickets were sold online and in print.
  • Rush sent cease-and-desist emails alleging trademark infringement and conversion, then filed suit June 13, 2018 under the Lanham Act and sought emergency relief (TRO, preliminary injunction, expedited hearing).
  • The court evaluated subject-matter jurisdiction: diversity was inadequately pleaded because Hillside Buffalo, LLC’s members and their citizenships were not alleged; federal-question jurisdiction under the Lanham Act was sufficiently alleged based on use in commerce and possible consumer confusion via internet advertising.
  • The court applied the Second Circuit eBay four-factor test for injunctive relief (likelihood of success, irreparable harm, balance of hardships, public interest) and focused on irreparable harm as dispositive.
  • The court denied the TRO because Rush’s supporting affidavit offered only conclusory assertions of irreparable injury and did not show that monetary damages would be inadequate for a single, discrete event; the preliminary injunction motion was reserved for later briefing/hearing. Status conference set; Rush ordered to serve Defendants and file proof of service.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Subject-matter jurisdiction (diversity) Rush alleged he is FL citizen and defendants are NY citizens; invoked diversity Defendants not yet appeared; court requires citizenship of LLC members for diversity Diversity not properly alleged; cannot rely on diversity jurisdiction
Subject-matter jurisdiction (federal question under Lanham Act) Defendants used "Crash-O-Rama" in commerce (ads, ticket sales online) causing confusion and infringing Rush's registered mark Not adjudicated on record; court considered allegations only Court preliminarily found Lanham Act claim sufficiently pleaded to invoke federal-question jurisdiction
TRO standard (likelihood of irreparable harm) Rush claimed loss of reputation, livelihood, trademark control; monetary damages inadequate Defendants' position not on record; court reviewed Rush's evidentiary showing Denied TRO: plaintiff's conclusory affidavit failed to show likely irreparable harm or inadequacy of monetary relief
Emergency injunctive relief for a single event Rush argued event would permanently damage goodwill and brand (Not presented) Court questioned whether harms from a single event could be remedied by money damages tied to ticket/concession sales TRO denied; preliminary injunction left for later resolution with briefing/evidence

Key Cases Cited

  • eBay Inc. v. MercExchange, L.L.C., 547 U.S. 388 (2006) (sets four-factor test for injunctive relief)
  • Salinger v. Colting, 607 F.3d 68 (2d Cir. 2010) (irreparable harm cannot be presumed; must be demonstrated)
  • Faiveley Transp. Malmo AB v. Wabtec Corp., 559 F.3d 110 (2d Cir. 2009) (irreparable harm is a critical prerequisite for preliminary injunction)
  • Carter v. HealthPort Techs., LLC, 822 F.3d 47 (2d Cir. 2016) (LLC citizenship is determined by citizenship of each member for diversity jurisdiction)
  • Tom Doherty Assocs., Inc. v. Saban Entm't, Inc., 60 F.3d 27 (2d Cir. 1995) (monetary damages may compensate lost profits and prevent finding of irreparable harm)
  • Power Test Petroleum Distribs., Inc. v. Calcu Gas, Inc., 754 F.2d 91 (2d Cir. 1985) (loss of control over trademark reputation can constitute irreparable harm)
Read the full case

Case Details

Case Name: Rush v. Hillside Buffalo, LLC
Court Name: District Court, W.D. New York
Date Published: Jun 15, 2018
Citations: 314 F. Supp. 3d 477; 1:18–CV–00653 EAW
Docket Number: 1:18–CV–00653 EAW
Court Abbreviation: W.D.N.Y.
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