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339 So.3d 481
Fla. Dist. Ct. App.
2022
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Background

  • Jane Doe visited a Massage Envy franchise in Winter Garden, Florida, for a massage and completed electronic intake forms on a tablet provided by the franchisee (MEWG).
  • The intake included a “My Consent” section with a checkbox labeled “I agree and assent to the Terms of Use Agreement,” where the phrase “Terms of Use Agreement” was a hyperlinked 16-page scrollable TOU.
  • The TOU’s first page contained a bold, all-caps notice that it included a binding arbitration provision; Doe did not click the hyperlink and instead checked the box without reading the TOU.
  • Months later Doe sued Massage Envy, MEWG, and her therapist alleging sexual assault; Massage Envy moved to stay litigation and compel arbitration based on the TOU.
  • The trial court denied the motion to compel; Massage Envy appealed, arguing a valid arbitration agreement existed. The appeal addressed only whether a valid written agreement to arbitrate was formed.
  • The Fifth District held the clickwrap TOU gave sufficient notice and mutual assent to arbitration and reversed, instructing the trial court to grant the motion to compel arbitration.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Whether a valid written arbitration agreement exists Doe: Clicking the box did not put her on notice she was agreeing to the TOU or its arbitration clause; she only intended to assent to the immediate "My Consent" items Massage Envy: The setup was a clickwrap; the checkbox expressly referenced the TOU (hyperlinked) and the TOU’s first page conspicuously disclosed the arbitration clause, so Doe manifested assent by clicking The court held a valid clickwrap agreement existed: the hyperlink and checkbox provided sufficient inquiry notice and Doe manifested assent by clicking; arbitration agreement enforceable

Key Cases Cited

  • Seifert v. U.S. Home Corp., 750 So. 2d 633 (Fla. 1999) (elements for compelling arbitration and requirement of mutual assent)
  • Phx. Motor Co. v. Desert Diamond Players Club, Inc., 144 So. 3d 694 (Fla. 4th DCA 2014) (contract-formation principles apply to arbitration agreements)
  • Vitacost.com, Inc. v. McCants, 210 So. 3d 761 (Fla. 4th DCA 2017) (distinguishing browsewrap and clickwrap; enforceability depends on conspicuous notice and assent)
  • MetroPCS Commc’ns v. Porter, 273 So. 3d 1025 (Fla. 3d DCA 2018) (providing hyperlink can put a user on inquiry notice of arbitration clause)
  • Sapp v. Warner, 141 So. 124 (Fla. 1932) (failure to read a document does not negate notice)
  • Muchesko v. Muchesko, 955 P.2d 21 (Ariz. Ct. App. 1997) (mutual assent required to form contract)
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Case Details

Case Name: MASSAGE ENVY FRANCHISING, LLC vs JANE DOE, MEWG, LLC D/B/A MASSAGE ENVY AND LEN STUART OLAH
Court Name: District Court of Appeal of Florida
Date Published: May 27, 2022
Citations: 339 So.3d 481; 20-1794
Docket Number: 20-1794
Court Abbreviation: Fla. Dist. Ct. App.
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    MASSAGE ENVY FRANCHISING, LLC vs JANE DOE, MEWG, LLC D/B/A MASSAGE ENVY AND LEN STUART OLAH, 339 So.3d 481