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Louis Vuitton Malletier, S.A. v. louisvuittonreads.com
0:16-cv-60561
S.D. Fla.
Apr 7, 2016
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Background

  • Louis Vuitton Malletier sued nine individuals/associations (March 2016) alleging sale of counterfeit goods and use of confusingly similar domain names and marks.
  • Plaintiff sought and obtained an ex parte Temporary Restraining Order (TRO) directing transfer/holding of defendants’ domain names, redirecting site traffic to the case filings, and restraining use of Louis Vuitton marks. A $10,000 bond was required.
  • TRO issued without notice based on risk defendants could quickly move domain registrations and frustrate relief. Defendants were later given notice, a deadline to respond, and a preliminary-injunction hearing date.
  • Defendants did not respond or appear at the preliminary-injunction hearing. Plaintiff relied on sworn declarations in support of the motion.
  • Plaintiff asserted claims for trademark counterfeiting and infringement (15 U.S.C. § 1114), false designation of origin (15 U.S.C. § 1125(a)), cybersquatting (15 U.S.C. § 1125(d)), and related common-law claims.
  • The Court concluded Plaintiff proved the four preliminary-injunction factors and converted the TRO into a preliminary injunction, keeping all TRO provisions in place while the case proceeds.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Likelihood of success on trademark infringement/counterfeiting Defendants sold goods bearing unauthorized, infringing Louis Vuitton marks causing consumer confusion. No response from defendants. Court found substantial likelihood of success on federal and common-law trademark claims.
Cybersquatting (bad-faith domain registration) Some defendants incorporated Louis Vuitton trademark into domain names with bad-faith intent to profit. No response from defendants. Court found substantial likelihood of success on cybersquatting claim under §1125(d).
Irreparable harm Continued infringement damages Louis Vuitton's reputation, goodwill, and enables unjust enrichment. No response from defendants. Court found irreparable injury would result absent injunction.
Balance of harms & public interest Plaintiffs have greater harm (no right to sell counterfeit goods); public interest favors preventing consumer deception. No response from defendants. Court held balance favors plaintiff and injunction serves public interest.

Key Cases Cited

  • Schiavo ex rel. Schindler v. Schiavo, 403 F.3d 1223 (11th Cir. 2005) (per curiam) (sets the four-factor preliminary injunction standard cited by the court)
  • Church v. City of Huntsville, 30 F.3d 1332 (11th Cir. 1994) (explains burden of persuasion for extraordinary remedy of preliminary injunction)
  • McDonald's Corp. v. Robertson, 147 F.3d 1301 (11th Cir. 1998) (discusses standards applicable to trademark preliminary injunctions)
Read the full case

Case Details

Case Name: Louis Vuitton Malletier, S.A. v. louisvuittonreads.com
Court Name: District Court, S.D. Florida
Date Published: Apr 7, 2016
Docket Number: 0:16-cv-60561
Court Abbreviation: S.D. Fla.