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Logan v. Meta Platforms, Inc.
636 F.Supp.3d 1052
N.D. Cal.
2022
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Background

  • Plaintiff Don Ramey Logan, a Facebook user and copyright owner of various photographs (some originally posted on Wikimedia under Creative Commons), sued Meta Platforms, Inc. alleging multiple copyright- and trademark-related claims based on Facebook’s embedding functionality.
  • Facebook’s embed tool serves HTML that directs browsers to retrieve images from Facebook’s servers; Logan alleges third parties used this to embed his Facebook photos on external sites and thereby infringe his copyrights.
  • Logan also alleges Meta itself embedded photos from other sites (notably Wikimedia), saved those copies on Facebook’s servers, and removed or replaced copyright management information (CMI), including author attribution.
  • Claims in the First Amended Complaint: Lanham Act § 1125(a) false advertising, direct copyright infringement, inducement/contributory/vicarious (secondary) infringement, and DMCA § 1202 CMI claims.
  • Meta moved to dismiss; the district court granted the motion in full but provided leave to amend, dismissing each claim for pleading defects described below.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Secondary liability (inducement, contributory, vicarious) Logan alleges Meta is secondarily liable because third parties embedded his Facebook photos on other websites using Facebook’s embed tool. Meta: Logan fails the Ninth Circuit "server test" — FAC does not plead any third party actually stored Logan’s photos on their servers, so no direct third-party infringement. Dismissed with leave to amend: FAC fails to plead third-party direct infringement under the server test, so secondary claims cannot proceed.
Direct copyright infringement Logan alleges Meta directly embedded and saved some of his photos (from Wikimedia) onto Facebook servers. Meta: Either Users licensed Meta via Facebook Terms of Use, or Logan fails to plead saving/volitional conduct and, crucially, registration of the works. Dismissed with leave to amend: Court accepts FAC plausibly alleges Meta saved some Wikimedia photos, but dismissal required because Logan failed to plead copyright registration.
Lanham Act § 1125(a)(1)(B) false advertising Logan contends Meta misrepresented authorship/ownership of his photos (and/or stripped licensing info), supporting a false advertising claim. Meta: Dastar and Ninth Circuit precedent bar claims that repurpose copyright/authorship disputes into Lanham Act false-advertising claims; misattributed authorship is not a covered "nature/characteristic" under § 1125(a)(1)(B). Dismissed with leave to amend: Court holds misattribution of authorship/licensing is foreclosed by Dastar/Sybersound; plaintiff may amend only if alleging misrepresentations about the photos’ nature/characteristics.
DMCA § 1202 (false or removed CMI) Logan alleges Meta displayed a generic copyright tag claiming Meta as owner and removed Logan’s CMI (name, title, link to license). Meta: The page-level copyright tag is not CMI "conveyed in connection with" the photos; and FAC fails to plead the required scienter (knowledge / intent to facilitate infringement). Dismissed with leave to amend: Copyright tag not pled as CMI "in connection with" photos; claims under § 1202(b) fail for inadequate pleading of the required mental state.

Key Cases Cited

  • Perfect 10, Inc. v. Amazon.com, Inc., 508 F.3d 1146 (9th Cir. 2007) (establishes "server test" for when online embedding/storage constitutes a "copy" for direct infringement)
  • Dastar Corp. v. Twentieth Century Fox Film Corp., 539 U.S. 23 (U.S. 2003) (Lanham Act does not permit repackaged copyright/author-origin claims as false designation of origin)
  • Sybersound Records, Inc. v. UAV Corp., 517 F.3d 1137 (9th Cir. 2008) (applies Dastar reasoning to bar Lanham claims about copyright/licensing status)
  • Fourth Estate Pub. Benefit Corp. v. Wall-Street.com, LLC, 139 S. Ct. 881 (U.S. 2019) (registration is a prerequisite to bringing a copyright infringement suit)
  • Malibu Textiles, Inc. v. Label Lane Int’l, Inc., 922 F.3d 946 (9th Cir. 2019) (pleading ownership/registration requirements for copyright claims)
  • Stevens v. CoreLogic, Inc., 899 F.3d 666 (9th Cir. 2018) (DMCA § 1202 requires showing defendant knew or had reasonable grounds to know removal/alteration would facilitate infringement)
Read the full case

Case Details

Case Name: Logan v. Meta Platforms, Inc.
Court Name: District Court, N.D. California
Date Published: Oct 25, 2022
Citation: 636 F.Supp.3d 1052
Docket Number: 3:22-cv-01847
Court Abbreviation: N.D. Cal.