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Federal Trade Commission v. John Beck Amazing Profits, LLC
2012 U.S. Dist. LEXIS 122210
C.D. Cal.
2012
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Background

  • FTC moved for final relief after winning summary judgment against FP, MOA, Gravink, Hewitt, and related entities for deceptive wealth-creation products.
  • Court deferred final judgment to allow supplemental briefing on scope and duration of injunctive relief and amount of monetary relief.
  • Court granted a broad perpetual injunction against infomercial production/dissemination and telemarketing by gravin/ Hewitt/ FP/ MOA, with fencing-in provisions.
  • Injunctive relief included prohibitions on assisting others in infomercial or telemarketing activities and a 20-year compliance/record-keeping regime.
  • Monetary relief calculated as total net revenues from kit, coaching, and continuity sales, totaling $478,919,765, with disgorgement principles discussed.
  • Arguments over offsets for consumer benefits were addressed; court rejected consumer-benefit offsets and allowed full disgorgement of gross revenues less refunds/chargebacks.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Scope of permanent injunctive relief Gravink, Hewitt, FP, MOA merit lifetime ban on infomercials/telemarketing. Product-specific or shorter bans suffice; lifetime ban is overbroad. Permanent, broad fencing-in injunction warranted against infomercials/telemarketing.
Injunction scope on assisting others Prohibit assisting others in related unlawful activities to prevent future violations. Limiting assistance would unduly restrict employment. Prohibition on assisting others upheld as necessary and properly tailored.
Duration of compliance reporting/record-keeping Twenty-year reporting/record-keeping required. Five years for Hewitt/Gravink; ten years for gurus. Twenty years for Gravink/Hewitt; ten years for gurus; duration tailored by history.
Destruction of customer records Destroy pre-judgment customer data to prevent misuse. Limit destruction to data derived from the disputed infomercials/products. Destruction of customer records ordered as to all pre-judgment data.
Monetary relief and disgorgement Disgorge entire gross revenues less refunds; no consumer-benefit offsets. Offset for consumer benefits/actual services rendered should reduce relief. No offset; disgorgement based on net revenues after refunds/chargebacks; consumer-benefit offsets rejected.

Key Cases Cited

  • Think Achievement Corp. v. City of Evansville, 144 F.Supp.2d 1013 (N.D. Ind. 2000) (fencing-in and breadth of injunctive relief proper to prevent future violations)
  • Litton Indus., Inc. v. FTC, 676 F.2d 364 (9th Cir. 1982) (fencing-in provisions must bear reasonable relation to the violation)
  • FTC v. Gill, 265 F.3d 944 (9th Cir. 2001) (invasive, long-term bans appropriate for persistent misconduct)
  • J.K. Publications, Inc., 99 F.Supp.2d 1176 (C.D. Cal. 2000) (ban on certain business roles can be appropriate; distinguishable from broader employment bans)
  • FTC v. Pantron I Corp., 33 F.3d 1088 (9th Cir. 1994) (broad authority to fashion remedies including restitution)
  • NLRB v. Express Publ’g Co., 312 U.S. 426 (U.S. 1941) (scope of injunctive relief to prevent future violations)
Read the full case

Case Details

Case Name: Federal Trade Commission v. John Beck Amazing Profits, LLC
Court Name: District Court, C.D. California
Date Published: Aug 21, 2012
Citation: 2012 U.S. Dist. LEXIS 122210
Docket Number: Case No. 2:09-cv-04719-JHN-CW
Court Abbreviation: C.D. Cal.