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1:24-cv-04627
S.D.N.Y.
Oct 30, 2024
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Background

  • Plaintiffs are luxury brands (Celine, Christian Dior, Loewe, Fendi) with registered U.S. trademarks, alleging CSSBUY facilitated U.S. sales of counterfeit goods bearing their marks.
  • CSSBUY operates as an intermediary shopping platform, allowing U.S. customers to order products from Chinese marketplaces (Taobao, 1688), purchasing, storing, and shipping the products to the U.S.
  • Plaintiffs provided evidence, including test purchases and website listings, that CSSBUY sold and offered counterfeit goods virtually identical to their genuine products.
  • The district court had previously entered a temporary restraining order (TRO) and asset freeze on CSSBUY’s accounts, later amended, while parties attempted negotiation.
  • After extended TROs and briefing, plaintiffs sought a preliminary injunction, an asset freeze, a broad territorial scope on the injunction, and expedited discovery; CSSBUY opposed certain elements.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Preliminary injunction and likelihood of success CSSBUY directly sold counterfeit goods with confusingly similar marks, supporting likely success on trademark claims Minimal infringing sales, efforts to prevent infringement; use is a facilitation not direct; asset freeze is excessive Likelihood of success and irreparable harm established by plaintiffs; injunction granted but scope limited
Asset freeze Necessary to prevent dissipation of ill-gotten funds; asset freeze justified until judgment Not needed due to low number of infringements and willingness to cooperate; freeze can't preserve funds for statutory damages Asset freeze remains because relief sought is profits/damages, not statutory damages; CSSBUY did not show funds unrelated to alleged conduct
Territorial scope of injunction Broad, global injunction needed due to risk of foreign sales ultimately reaching U.S. Injunction should only cover conduct directed at the U.S.; foreign conduct isn't covered Injunction only covers U.S.-directed acts; insufficient evidence of foreign activities leading to U.S. sales
Expedited discovery Expedite discovery for duration of litigation, as previously in TRO No opposition stated Denied; no further good cause shown after preliminary injunction hearing

Key Cases Cited

  • Tiffany (NJ) Inc. v. eBay Inc., 600 F.3d 93 (2d Cir. 2010) (sets standard for trademark infringement liability and likelihood of confusion)
  • Lane Cap. Mgmt., Inc. v. Lane Cap. Mgmt., Inc., 192 F.3d 337 (2d Cir. 1999) (registration as prima facie evidence of validity)
  • Genesee Brewing Co. v. Stroh Brewing Co., 124 F.3d 137 (2d Cir. 1997) (likelihood of confusion presumes irreparable harm)
  • Louis Vuitton Malletier v. Burlington Coat Factory Warehouse Corp., 426 F.3d 532 (2d Cir. 2005) (preliminary injunction standard in trademark cases)
  • Levi Strauss & Co. v. Sunrise Int’l Trading Inc., 51 F.3d 982 (11th Cir. 1995) (courts can freeze assets related to alleged profits)
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Case Details

Case Name: Celine S.A. v. HongKong CSSBuy E-Commerce Co., Limited
Court Name: District Court, S.D. New York
Date Published: Oct 30, 2024
Citation: 1:24-cv-04627
Docket Number: 1:24-cv-04627
Court Abbreviation: S.D.N.Y.
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