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76 Cal.App.5th 931
Cal. Ct. App.
2022
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Background

  • B.D., a minor, played Blizzard’s online game Overwatch and purchased about $10 worth of randomized “Loot Boxes”; plaintiffs (B.D. and his father) sued under California’s Unfair Competition Law seeking injunctive relief and fees.
  • Blizzard moved to compel arbitration based on its End User License Agreement and a separate Blizzard Entertainment Dispute Resolution Policy (which contains a binding arbitration clause and a class/collective-action waiver).
  • Blizzard presented successive license versions (2015, 2017, 2018); the operative 2018 pop-up displayed the entire license in a scrollable box, included a visible notice that the “Dispute Resolution” section contains arbitration and a class waiver, and required clicking “Continue” to proceed; Blizzard’s records show B.D. clicked Continue.
  • The trial court denied Blizzard’s motion, concluding a reasonably prudent user would not have inquiry notice of the arbitration terms and that the pop-up language was confusing.
  • The Dispute Resolution Policy contains (1) a JAMS arbitration clause, (2) a class/collective-action waiver, and (3) a delegation clause stating the arbitrator decides scope and enforceability; plaintiffs also argued the agreement violates McGill by waiving public injunctive relief in all fora.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Whether plaintiffs formed a binding arbitration agreement by clicking Blizzard’s 2018 pop-up "Continue" No — plaintiffs had no actual notice and the arbitration term was not conspicuous or required reading Yes — the 2018 pop-up contained the full license in a scrollable box, explicitly warned the Dispute Resolution section contains arbitration and a class waiver, and user clicked Continue Court: The 2018 pop-up was sufficiently conspicuous; clicking Continue manifested assent and bound plaintiffs to arbitration
Whether the Dispute Resolution Policy (containing the arbitration clause) was validly incorporated by reference No — incorporation required extra steps (clicking secondary links) so users lacked constructive notice Yes — the license contained a clear, hyperlinked reference to the Dispute Resolution Policy; the full license was directly available in the pop-up, making the policy easily accessible Court: Incorporation by reference was valid; the policy was easily available and clearly referenced
Whether the class/collective-action waiver and arbitration clause are unenforceable under McGill (public injunctive relief) McGill bars contractual waivers that prevent seeking public injunctive relief in all fora, so the waiver is invalid The arbitration agreement delegates arbitrability (including McGill challenges) to the arbitrator; alternatively, the waiver is enforceable Court: Delegation clause clearly and unmistakably delegates arbitrability (including McGill issues) to the arbitrator; arbitrator decides the McGill challenge
Whether the trial court properly denied the motion to compel arbitration Trial court: denied because of insufficient conspicuous notice Blizzard: denial was error because 2018 pop-up provided inquiry notice and delegation clause applies Court: Reversed; directed trial court to grant motion to compel arbitration

Key Cases Cited

  • McGill v. Citibank, N.A., 2 Cal.5th 945 (2017) (contract terms cannot waive the statutory right to seek public injunctive relief under the UCL in all fora)
  • Sellers v. JustAnswer LLC, 73 Cal.App.5th 444 (2021) (overview and framework for evaluating online "wrap" agreements and conspicuousness/inquiry notice)
  • Pinnacle Museum Tower Assn. v. Pinnacle Market Dev. (US), LLC, 55 Cal.4th 223 (2012) (general contract principles govern whether parties agreed to arbitrate)
  • Henry Schein, Inc. v. Archer & White Sales, Inc., 139 S. Ct. 524 (2019) (parties may delegate gateway arbitrability questions to arbitrators)
  • Aanderud v. Superior Court, 13 Cal.App.5th 880 (2017) (clarifies "clear and unmistakable" delegation standard and treatment of court references in agreements)
  • DVD Copy Control Assn. v. Kaleidescape, Inc., 176 Cal.App.4th 697 (2009) (elements for valid incorporation by reference)
  • Sanchez v. Valencia Holding Co., LLC, 61 Cal.4th 899 (2015) (no special requirement to highlight an arbitration clause beyond ordinary incorporation)
Read the full case

Case Details

Case Name: B.D. v. Blizzard Entertainment
Court Name: California Court of Appeal
Date Published: Mar 29, 2022
Citations: 76 Cal.App.5th 931; 292 Cal.Rptr.3d 47; D078506
Docket Number: D078506
Court Abbreviation: Cal. Ct. App.
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    B.D. v. Blizzard Entertainment, 76 Cal.App.5th 931