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Allen v. Hyland's Inc.
300 F.R.D. 643
C.D. Cal.
2014
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Background

  • Plaintiffs move for class certification on claims arising from twelve Hyland’s/Standard Homeopathic products sold nationwide since Feb 9, 2008.
  • Products are marketed as natural, safe, and effective but allegedly contain highly diluted active ingredients; FDA has not endorsed efficacy of homeopathic drugs.
  • Plaintiffs allege misrepresentations on packaging (e.g., “100% Natural”) and seek damages under CLRA, UCL, FAL, express/implied warranties, and MMWA, plus state law claims in Florida and Georgia.
  • Plaintiffs propose a nationwide class (and California/Florida/Georgia subclasses) with defined exclusions including Defendants and governmental entities.
  • Court conducts Rule 23 analysis, addressing issues of ascertainability, choice of law, predominance, typicality, adequacy, and damages, granting in part and denying in part.

Issues

Issue Plaintiff's Argument Defendant's Argument Held
Choice of law for class California has significant contacts; applies CA law under governmental interest test. Mazza requires applying foreign state law for consumer protections where class members reside. California law applies to the class.
Ascertainability of the class Class defined by purchases of twelve labeled products with misrepresentations; ascertainable from records. Low-cost products and self-identification raise ascertainability concerns. Class sufficiently ascertainable.
Rule 23(a) adequacy, commonality, typicality Common theory of dilution/false advertising applies to all products; named plaintiffs adequately represent class. Product-specific issues and some named plaintiffs' reliance differ; some products lack typicality. Commonality satisfied; typicality unmet for ClearAc and Poison Ivy/Oak Tablets; adequacy satisfied for named plaintiffs and counsel.
Predominance and substantial common questions Common questions about homeopathic dilution and misrepresentation predominate over individual issues; damages tied to liability theory. Efficacy varies by product; reliance and product-specific defenses undermine predominance. Predominance satisfied for UCL/FAL/CLRA/express warranty/MMWA claims; damages model feasible; remaining device-specific issues addressed at merits.
Damages and superiority Restitution of purchase price is appropriate; damages can be calculated from sales data; class treatment superior for small individual claims. Individualized dam­ages and potential offsets may defeat class treatment. Damages model approved; class action superior for adjudicating restitution.

Key Cases Cited

  • Mazza v. American Honda Motor Co., Inc., 666 F.3d 581 (9th Cir. 2012) (governmental interest test in choice of law for class actions)
  • Wolin v. Jaguar Land Rover N. Am., LLC, 617 F.3d 1168 (9th Cir. 2010) (predominance requires common issues to be central and cohesive)
  • In re Tobacco II Cases, 46 Cal.4th 298 (Cal. 2009) (standing for UCL claims requires reliance or materiality)
  • Gutierrez v. Wells Fargo Bank, N.A., 704 F.3d 712 (9th Cir. 2012) (standing for class-wide fraud-based UCL claims requires actual reliance by at least one named plaintiff)
  • Leyva v. Medline Indus. Inc., 716 F.3d 510 (9th Cir. 2013) (damages need not be uniform for class actions; individualized inquiries occur but not fatal to certification)
Read the full case

Case Details

Case Name: Allen v. Hyland's Inc.
Court Name: District Court, C.D. California
Date Published: Aug 1, 2014
Citation: 300 F.R.D. 643
Docket Number: No. CV 12-01150 DMG (MANx)
Court Abbreviation: C.D. Cal.